Brace yourselves former Cloak fans – it’s true. Yes, according to Fashion Wire Daily,
“Donatella Versace has found herself a new man – and a Russian one at that. Alexandre Plokhov, who shuttered his Cloak Designs, L.L.C. business in December, has been tapped as a consultant on the men’s wear and accessories lines at Versace SpA, the fashion house confirmed. ‘He has been hired as a consultant to strengthen the existing design team,” a spokeswoman for Versace said – and no doubt help the brand carve out a larger niche in the men’s market.”
Wow. Even consdering Donatella’s paired down, clergy-inspired fall offering for men, I still see the lacquered, high glam world of Versace as the third cousin, twice removed from the hard-edged Cloak label. Perhaps the gifted Plokhov has been jaded by commercial reality? Or maybe he was merely blinded by that godawful Medusa logo? I simply find it difficult to understand the link between these two worlds of thought. After all, even when both labels deliver a suit, the intention, the goal is categorically different.
That said, it will be interesting to see if Plokhov can Cloak-ify a label synonymous with the Italian pimp or whether the pimp will bully the intellectual down a path of commercial mediocrity.
Phots: Men.Style.com
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